Smart, Mondial de l’Automobile

Paris, France
Interior Designers
BRAUNWAGNER
Location
Paris, France
Year
2016

For the world premiere of the new smart electric drive BRAUNWAGNER created the brand appearance at the Mondial de l‘Automobil 2016 in Paris.


The overall creation of the booth in context spatial communication is based on the digital orientation of the brand. With interactive OLED exhibits and an innovative LED presentation corresponding with appropriate light and media choreography the electrification of all smart models will be communicated in an impressive way.

Client
Daimler AG

Photography
Andreas Keller

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Other Projects by BRAUNWAGNER

Volkswagen Golf GTI Treffen 2011
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Shanghai, Beijing, China
Xella Bau Munich 2013
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ebm papst Chillventa 2018
Nuremberg, Germany
Bugatti Geneva Motorshow 2019
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